In collaboration with ChildServe's Marketing and Communications department, I undertook the responsibility of creating several T-shirt designs for the upcoming Teacher Appreciation Week. The challenge was to align these designs with ChildServe's existing branding while infusing a distinct and enjoyable touch to make the teachers and staff feel recognized in a lighthearted manner.
To achieve this, I aimed to include organic shapes and lettering in the designs, highlighting the playful side of being a teacher. However, I strived to combine these elements in a way that maintained a professional appearance. Following the presentation of the options to the staff, they selected Option 1 for production and wearing.
Approximately 75 shirts were ordered and handed out to ChildServe's staff for the week of celebration. The staff continues to wear these shirts on Casual Fridays, as they have become a staple in their ChildServe wardrobe.